One of the nation's largest and most respected hospital companies, Universal Health Services, Inc. (UHS) has built an impressive record of achievement and performance. Steadily growing from a startup to an esteemed Fortune 500 corporation, UHS today has annual revenue nearing $10 billion. In 2017, UHS was recognized as one of the World's Most Admired Companies by Fortune; ranked #276 on the Fortune 500, and listed #275 in Forbes inaugural ranking of America's Top 500 Public Companies.
Our operating philosophy is as effective today as it was 40 years ago: Build or acquire high quality hospitals in rapidly growing markets, invest in the people and equipment needed to allow each facility to thrive, and become the leading healthcare provider in each community we serve.
Headquartered in King of Prussia, PA, UHS has more than 81,000 employees and through its subsidiaries operates more than 320 acute care hospitals, behavioral health facilities and ambulatory centers in the United States, Puerto Rico, the U.S. Virgin Islands and the United Kingdom.
The Corporate Advertising Department is seeking a dynamic and talented Digital UX Analytics Lead.
The Digital UX Analytics Lead is responsible for the usage reporting, data analysis, and tagging of UHS' web properties. Also responsible for SEO direction, project, and account management for digital analytics services provided by the Advertising Department for Corporate, Acute Care and Behavioral Health clients, as well as ensuring client needs and deadlines are met, and establishing Data and Analytics best-practices.
Key Responsibilities include:
Contributes to development of digital data dashboards. Reviews for accuracy, and reports finding and recommendations for improvements.
Executive level dashboards to be distributed to Corporate and facility leadership team monthly. Also pulls ad-hoc reporting when necessary. Monitors page performance metrics.
Assigns and coordinates projects and monitors workflow, in partnership with the Director - Digital Strategy.
Mentors junior UX Analytics resources; shares best practices and develops training and guidelines.
Internal relationships: Regular contact with acute care hospital marketing directors, behavioral health business development and marketing teams and UHS corporate office clients regarding digital data and analytics. Regular contact with advertising leadership to read out site engagement results and conversion rates.
External relationships: Contact as necessary with agency partners, third-party SEO vendors, paid search vendors and technology partners.
Scope and organization impact: Efforts directly affect the digital ROI of UHS facilities.